PulseTraQ™

Our multifaceted social media intelligence helps inform strategic asset and portfolio decision-making by providing an advanced and critical understanding of the subtle dynamics of the highly competitive healthcare market.

Finding usable, high confidence signals based on social profile identities is much more challenging than most realize. Web crawling technologies can quickly become obsolete because of constantly evolving restrictions preventing automated entry to social media sites from the “back-end.” PulseTraQ provides the highest value social media intelligence attributed to our unique ability to rely on human intelligence analytics versus fully automated technologies.

Leverage the power and depth of social media to target your strategic needs, whether it’s competitive, covering gaps in your targeting or treatment, or gaining access to influencers.

Patient Centricity

Mitigate patient unmet needs
Patient journey
Better targeting based on patient sentiment

Digital Presence

Competitive landscapes
Competitor brand performance
Therapy area landscapes

Brand Perception

Understand consumer responses and track drivers/ barriers to brand adoption
Sentiment analysis
Competitor brand performance

Conference Monitoring

Track most discussed themes, brands, molecules, companies, events, clinical trials/data and influential authors

Physician targeting

Identification, ranking and profiling of digital KOLs
Target those “hard to see” prescribers and influencers

Campaign Monitoring

Identification of information gaps, sentiments, and responses

Throughout the entire lifecycle, social media intelligence can provide real-world patient insights for informed decision-making.

Let us show you the depth of social media intelligence and what it can do for you.

PulseTraQ is Powered by Human Intelligence

Physician Targeting

PulseTraQ connects the dots between current prescribers and key "hard to see" physicians via Social Media Intelligence
Impact Assessment

Social media analytics can support commercial marketing, salesforce, and messaging strategies
Landscape Assessment

Portfolio Strategy decision making can be supported with in-depth social media analysis of the competitive landscape